Rockford IceHogs | Awareness Nights & Specialty Jersey Auctions
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Awareness Nights & Specialty Jersey Auctions

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The IceHogs Community Fund's signature charity fundraiser is the annual Live Jersey Auction. For this annual tradition that began during the IceHogs inaugural season in 1999-2000, the team wears special jerseys that get auctioned off live following the game. Jersey designs have often centered around the IceHogs’ mascot Hammy and themes have ranged from St. Patrick’s Day Hammy to Hammysaurus Rex to First Responder Hammy. In 2022, the pattern diverted from Hammy for the first time to honor one of the Stateline area's earliest semi-professional hockey teams, the Wagon Wheel Cardinals. In 2023, the featured jersey was another homage to local history as the IceHogs wore Screw City jerseys in honor of Rockford's rich manufacturing history and the "Screw City" nickname that Rockford proudly embraces.

Over the years, the IceHogs have raised over one million dollars through the Live Jersey Auction to help local non-profit organizations, including The Autism Program of Easterseals, Special Olympics, March of Dimes, Muscular Dystrophy Association, Boys and Girls Clubs of Rockford, Boy Scouts and Girl Scouts of America, the Rockford Hockey Club, the Rockford Park District's "Junior IceHogs" program, the Bryan and Amanda Bickell Foundation, and the Greg Lindmark Foundation.

In addition to the Live Jersey Auction, the IceHogs annually host special theme nights to raise awareness for important causes while also raising money for local organizations that support those causes. Awareness nights often include a specialty jersey silent auction as the primary method of fundraising. Examples from recent years include Autism Awareness Night, Hockey Fights Cancer, and First Responders Night. Last season alone, the IceHogs were able to donate $10,000 to both the Greg Lindmark Foundation (First Responders Night) and the Autism Program of Easterseals (Autism Awareness Night), while also raising additional money for the IceHogs Community Fund.

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